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Tokyo Women Spend More on Appearance

Outspend counterparts in Beijing, Taipei and Seoul.

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By: TOM BRANNA

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The amount of time, effort and money spent on appearance is higher in Tokyo in comparison to other major cities in Asia, according to a recent study by Kanebo. Tokyo women value being stylish more than counterparts living in metropolises like Beijing, Shanghai, Seoul and Taipei, who tend to be more career-conscious, according to a lifestyle survey released by the Japanese cosmetics company Tuesday. The survey of about 450 women from each city revealed that the ultimate compliment paid...

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